For students embarking on their first independent adventures, or young families navigating new beginnings, finding the right car is key. It needs to be reliable, safe, packed with smart features, and crucially, offer great value. Enter the Ford Territory: a dynamic compact SUV that’s perfectly engineered for the vibrant and diverse landscapes of the Middle East and North Africa.
More than just a mode of transport, the Territory is a partner in your journey, designed to make every drive an enjoyable and confident experience. Here are five compelling reasons why the Ford Territory is the ideal first car for both students and young families:
1. Smart Tech That Keeps You Connected and Confident
In today's world, staying connected is non-negotiable, and the Territory delivers. Its advanced infotainment system, featuring a large redesigned dual 12.3-inch touchscreen display, offers seamless access to navigation, entertainment, and vehicle information. With Apple CarPlay® and Android Auto™ compatibility, popular and frequently used apps are always just a fingertip away.
And for those finding their feet behind the wheel, the available 360-degree camera provides a comprehensive view of surroundings, making parking and maneuvering in tight city streets or crowded souks a breeze. Plus, with wireless charging, devices stay powered up on the go, ensuring Territory’s occupants are always connected, whether heading to class or on a weekend road trip. The new enhanced Territory even introduces FordPass™ to select markets, allowing remote lock/unlock, schedule starts, and check fuel levels, odometer reading and tire pressure from smartphones; not to mention activating the horn and lights via the app – perfect for busy schedules!
2. Spacious Comfort for Every Adventure (Big or Small)
Whether carpooling with friends, heading to university, or packing for a family picnic, space is paramount, and Territory has it in spades, with its incredibly spacious interior designed to accommodate a variety of lifestyles. Inside occupants find ample legroom and headroom for all passengers, promising a comfortable and enjoyable ride, even on long journeys to the edge of the desert.
The generous 448-liter trunk expands to a massive 1,422 liters with the rear seats folded down, providing plenty of room for textbooks, sports gear, camping equipment, or even a week's worth of groceries, boasting a versatility that makes it a perfect fit for the dynamic lifestyles of the region’s residents, ready for anything life throws their way.
3. Engineered for the Region's Unique Demands
The Middle East and North Africa present unique challenges for vehicles, from scorching summer temperatures to pervasive sand and diverse terrains. Ford’s dedicated engineering team, based in the region for over 15 years, oversees Territory’s rigorous hot weather testing in Dubai, pushing its limits to ensure uncompromised performance.
Every detail, from engine cooling and AC system effectiveness, to the durability of interior materials in extreme heat, is meticulously scrutinized, meaning owners can trust the Territory to perform flawlessly, providing a comfortable respite from the heat and reliable performance, no matter how challenging the conditions.
4. Advanced Safety Features for Peace of Mind
For new drivers and young families, safety is no doubt a top priority. The Ford Territory acts as a co-pilot—providing an extra layer of security as motorists learn the ropes behind the wheel—equipped with a comprehensive suite of advanced safety technologies, including Adaptive Cruise Control, Blind Spot Information System (BLIS) with Cross-Traffic Alert, and Lane Keeping Assist.
The new Ford Territory further enhances safety with the addition of Lane Centering Control, actively working to keep the vehicle centered within its lane, with the features working together to help prevent accidents and protect all cabin occupants, providing invaluable peace of mind whether tackling the region’s busy highways or navigating unfamiliar terrain.
5. Uncompromised Exploration at an Affordable Price
Ford Territory is all about making adventure accessible and affordable, offering a wealth of premium features—from its stylish design and advanced technology to its spacious interior and comprehensive safety—without the premium price tag. With impressive fuel economy figures of up to 15.9 km/l, it costs less to explore more, allowing adventure beyond the familiar and the discovers hidden gems across the region without breaking the bank.
Whether it's a first car, a new job, or a memorable family trip, the Territory is built for those life-defining moments, offering the space and capability to handle everything from daily commutes to weekend excursions. Territory is gateway to adventure, empowering drivers to embrace life's firsts and explore the region's diverse landscapes with confidence and value.