Doha Festival City, Qatar's ultimate destination for shopping, dining, and entertainment, having recently revamped its brand positioning “It’s my Place, my Choice”, has expanded its extensive selection of internationally celebrated brands with the opening of 15 new stores since January alone this year bringing the total number of tenancies to an impressive 468.

The renowned American brand Skechers, known for its athleisure and casual collections, and offering a wide range of footwear, apparel, and accessories for men, women, and kids, has now opened its doors at the mall. In addition to Brands, another new store, offering a diverse range of signature suits and men's fashion accessories, now ready to welcome shoppers.

Other newly opened fashion stores at the mall include Johara, offering a stunning collection of exquisite jewelry and watches; Shoe Box New York, showcasing trendy footwear and stylish handbags; Biscoti, specializing in children's and maternity fashion; Al Shal, featuring traditional men's fashion, fabrics, and accessories; Le Merge, offering ladies fashion and accessories with a touch of sophistication; and Melissia Abaya, showcasing elegant Arabian garments for women.

Furthermore, Ralph Lauren, an iconic figure in luxury fashion, is another latest addition to Doha Festival City offering fragrances, high-end furniture, and home decorative accessories, while Baker McGuire, a distinguished manufacturer and designer of fine home furnishings, founded in 1890, is also now open.

Further establishing Doha Festival City as the ultimate dining destination, Arabic cuisine restaurant Dunia and American casual dining restaurants Chilis and Exit 55 are now ready to welcome diners, in addition to fast food restaurant TGI Friday's to open shortly.

For electronics needs, shoppers can visit Starlink, offering a wide range of mobile phones, electronics, and related accessories under their trade name. Additionally, Ispot has recently refurbished and relocated, specializing in multimedia and accessories.

Commenting on the opening of new stores, Robert Hall, Doha Festival City’s General Manager, said: “As the mall of choice in Qatar, Doha Festival City's brand positioning reflects our commitment to providing a personalized shopping experience that caters to all tastes and age groups, with the motto “It’s my Place, my Choice”. We are thrilled to expand our offerings and continue to serve the diverse community of Qatar. Our unwavering commitment to providing exceptional shopping experiences is reflected in the continuous expansion of our mall, which offers a wide range of luxury brands, fashion trends, unique dining options, and exciting entertainment.”

"At Doha Festival City, we're committed to supporting and engaging with the local community. Our mall is more than just a shopping destination - it's a place to socialize and have fun with friends and family. We're constantly growing and evolving to become the go-to hub for activity and a reflection of Qatar's vibrant community."

Doha Festival City, occupying one of the largest retail spaces in Qatar, is also home to the country's largest dedicated entertainment area, featuring three unique theme parks exclusive to Doha Festival City - Angry Birds World, Virtuocity, and Snow Dunes - with exciting plans for the upcoming summer season. Cinema lovers are invited to indulge in movie premieres at the Mall's luxury, world-class cinema complex, VOX 4D cinema, boasting 18 digital screens.For more information, please call on 4035 4444 or visit www.dohafestivalcity.com/home/