Apr 30, 2019
Msheireb Downtown Doha, the smartest and most sustainable fully-built city district in the world and Qatar’s destination for leisure, living and business, will be home of JuniverseTM, an innovative theme park for children that will be the first city in space.. The announcement was made during an agreement signing between Msheireb Properties, the national real estate developer and a subsidiary of Qatar Foundation, and Talal Bin Mohammed Trading (TBMT) the ground-breaking location-based entertainment company operating in Qatar. Juniverse will offer an engaging and dynamic learning experience to inspire, educate, and entertain children aged 4-17 years. With over 50 attractions and rides, this world-first edutainment park will engage youth in exciting, futuristic missions necessary to keep society safe and sustainable. Children will learn to perform a variety of challenging role-playing activities such as growing and harvesting their own food and conducting medical surgeries and many others. In addition, adults will enjoy team building activities and programs. The park will include multiple food and beverages outlets, retail stores, and various attractions, utilising leading-edge technology to completely revolutionise entertainment for young people. Commenting on the agreement, Mr Ali Al-Kuwari, Acting CEO of Msheireb Properties, said: “Opening a first-in-the-world theme park such as Juniverse aligns with our promise to create a city of firsts at the heart of Doha. The edutainment centre will be located at the Galleria, an enclosed air-conditioned shopping mall, making Msheireb Downtown Doha a family and tourist destination in Qatar with unique experiences that are not available anywhere else. We are very happy with this collaboration with TBMT and we look forward to the opening soon.” From his side, Mr. Ali Bin Mohammed Al-Attia, Deputy CEO of TBMT, said: “We are excited to enter a unique venture with Msheireb Properties by bringing a cutting-edge edutainment center to the heart of Doha. We believe in the importance of innovating experiences that develop youth skills, instil joy and create lasting impressions. Through creativity, innovation, game and design thinking, we believe we can revolutionise family entertainment and build world-class tourism destinations that are in line with Qatar National Tourism Strategy 2030. We share our vision with Msheireb Properties who have revived the city centre and created a smart city district for the future. We are excited to be partnering with Msheireb Properties and look forward to future successes.” Recently, Msheireb Properties announced a series of agreements with various leading entities to introduce SMART and first-to-market concepts at Msheireb Downtown Doha, such as; Monoprix’s first SMART hypermarket in the region, and HSBC’s first digital branch. This aligns with Msheireb Properties commitment to offer unique experiences and concepts at the world’s smartest and most sustainable fully-built city district, and Doha’s new city centre.
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